Looking for a good monitor in a world with to many options...?

I've been looking for a good 1080p monitor at 60 hertz preferably 27".  Problem is I don't know enough about the different types of monitors like IPS, VA, and so on to make a few hundred dollar decision!  The monitor is for gaming and general use but I prefer picture quality to MS response time, as long as MS is below 8-10 I don't mind.  I've seen that these monitors are around $250-$320 which is what I'm willing to pay but can't a decision.... :c