Graphic Designing related question

When a graphic designer creates a logo for an organization, what is their main focus?

I understand this from my own experience, but I’m asking for a fresher’s perspective.

What aspects do they consider, and how do they judge and manage design techniques when tasked with creating a custom logo design for any industry?

Please provide a suitable answer to this question. I’ve been searching for a good response for the past five months, but haven’t found one yet.