Yahoo is open-sourcing an internal tool called Vespa, which it uses for content recommendations, ad serving, and executing certain searches. Vespa is arguably Yahoo’s biggest open-source software release since Hadoop in 2009, which formed the basis for two now-public companies, Hortonworks and Cloudera. Companies like Amazon, Facebook, and Google could find it useful.
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They are kinda late, I mean at this point Google and Amazon have already made their own analytics software.
The only thing this can be used for is either
A) media companies will use this for their own analytics to avoid Google/Amazon
B) startups will use this as a base to make their own Google/Amazonian empire
B.5 offer competition with Google/Amazon analytics (still a ways to go)
C) laugh at how bad and insecure the tool is
I feel like Verizon doesn’t really care about the analytics Yahoo developed or there is something sinister about this project
Yahoo is used a lot more in Asia; where they don’t like Google.
I can see this project having big implementations in China.
Open source community involvement could spawn some innovation to this, also ‘FREE’ to companies is no longer a negative connotation as it was in the early days of the WWW. Puting this code out there and possibly using a GPL Licence might turn out to be interesting.
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The out-of-the-box dev tools and Docker support is pretty neat; I’m currently working on a SaaS product and this may come in handy…
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