Two very similar builds what should I go for?

I there,

I have two builds with somewhat identical parts but from different makes.

Build 1: http://uk.pcpartpicker.com/p/3QRKz

Build 2: http://uk.pcpartpicker.com/p/3QV2O

What should I go for? As you can tell the builds are gamer centric so max fps is the name of the game and somewhat quiet PC.

Could you go in to detail about your suggestions as well?

Thanks.

Both builds look nice, but you should drop the i7 and replace it with an i5 and an SSD.

PSU is overkill, but it will run cool and quiet.