https://forums.geforce.com/default/topic/803518/geforce-900-series/gtx-970-3-5gb-vram-issue/post/4438090/#4438090
"
Hey,
First, I want you to know that I'm not just a mod, I work for NVIDIA in Santa Clara.
I totally get why so many people are upset. We messed up some of the stats on the reviewer kit and we didn't properly explain the memory architecture. I realize a lot of you guys rely on product reviews to make purchase decisions and we let you down.
It sucks because we're really proud of this thing. The GTX970 is an amazing card and I genuinely believe it's the best card for the money that you can buy. We're working on a driver update that will tune what's allocated where in memory to further improve performance.
Having said that, I understand that this whole experience might have turned you off to the card. If you don't want the card anymore you should return it and get a refund or exchange. If you have any problems getting that done, let me know and I'll do my best to help.
--Peter"
Its not perfect, but its something at least.