Difference between Nvidia cards and manifacturer cards

Hi all!

I am looking to buy a new Graphics card, but i was wondering: What is the difference between an original Nvidia Card and a manifacturer card? For example: Difference between a Nvidia Geforce GTX 470 and a ASUS Geforce GTX 470? Is it only that ASUS gets it's brand on the card, or can they modify the card?

Thank you in advance!

/gammarik

Most of the time it's things like cooler, power deliverly, and memory amounts, but they are allowed to modify the card a fair bit. Most after market cards, at a decent price, will have custom PCB's with different quality capacitors. MSI Lightening cards have a beefy power delivery so the GPU can be overvolted allot.