Rant 30, Let’s bring it back and Let’s begin!
TLDR: Dell is price gouging to the extent of thousands of dollars, only offering certain products to select markets, and have shocking sales and support practices, I really wanted to buy their product, but now … well I guess they just need to fix their SH*& before I do.
Dear Dell
Let me begin by acknowledging that I am picky when it comes to large financial decisions, this is on me, and no one else. So my decision to purchase a new laptop is, as you can imagine, not an easy one. Sometimes I will put up with something just because I don’t want to spend the money, just to put things into context. Now for the Rant.
I currently have a Microsoft Surface Book 2, I only have this unit as the original Surface Book that I purchased broke, it had some severe limitations in terms of quality and reliability. Constant blue screens because the CPU looses connection to the base is but one of my problems, also the rubber feet on the bottom of the chassis have fallen off because the adhesive is weak, and the keyboard sometimes lags and does not register the “s”, “r” or “t” keys some times (this keyboard issue is happening as I type now …). So when I took it to my local Microsoft store they replaced it, but with the newer model as mine was obsolete. I have the same issues with this one, I suspect it’s just the nature of a device that try’s be everything. In saying this, it’s not the quality that I would expect from a device positioned as premium, and for the price that I paid for it.
So I am in the market for a new laptop. I am looking for a device with performance (after all I am an enthusiast), ability to play some games at decent settings while I am away for work, what I would call key features in a modern laptop (fingerprint reader/Windows Hello, great keyboard and track pad), build quality that can withstand being in my backpack, long battery life, good support from Linux, decent/adequate IO, and looks.
I have been looking for a little while now and nothing really caught my eye except for the MacBook Pro 16". I am not buying this laptop for a number of reasons, one of which being absolutely everything is soldered to the Logic/Motherboard, not good for repair-ability/upgrade-ability, and the price.
Then earlier this week I gazed my eyes upon a click-bait titled video from Linus Tech Tips, “The Best Windows Laptop. Period. - Dell XPS 15 & 17 Review”. “Ok” I thought, “lets give this Canadian prepubescent a chance to explain himself”. So I did, and … these laptops certainly fit the bill for what I am looking for. They really do tick all of my boxes.
Sleek, modern, all the features, Thunderbolt and USB-C for IO, by all reports above average (hinting on the better side) build quality (unless you get one that has slipped through QC), and an RTX 2060 for my occasional on the road gaming sessions. Whilst I would prefer an AMD CPU I can live without one and go with Intel for now.
So at this point, I’ve watched some more review videos, read some articles, everything looks good, I check Australian Pricing, and instantly receive a rude shock emanating from the wallet in my back pocket. It’s now that I check around again and look at other pricing for similar spec’d machines to help set my expectations, and yes, there is a price premium here. No matter, if it can live up to the hype, and I can keep using it for 4 years or so the investment will be worth it.
So I start to spec out a machine on Dell’s website, this is where the problems start. It would appear as though the RTX 2060 is missing in action. As I attempt to find out why a “wild notification appears” on the right side of the browser, “Need help? We’re here for you. Click to chat” so I do and end up instant messaging someone somewhere in the world where (and now I am guessing) English appeared to be their second language. Now there is nothing wrong with this, it just makes it slightly harder to converse over text. I explain that I am looking for a new laptop and I am looking at the XPS Line, I ask a few starting question about is it right for me etc. then move onto some more tricky questions, I ask the sales representative to justify to me why I should pay a nearly AUD$1,000 premium for this computer over their rivals similarly appointed machine, to which the reply I received was:
“Ours is better”. (Note I am paraphrasing for effect)
“Why is it better? There are others for less price, like the Asus G14” I probed,
“It just is, We have Quality, You cannot compare this to us, this is gaming computer not Dell” Dell replied.
I tried to gain more from this person as I have not seen this product in person, so I am relying on them to Quote/Unquote Sell it to me. They didn’t even reply instead ending the chat…
How Rude. - credit: Jar Jar
I thought; fine I’ll attempt to look at one in a local retail store to get my bearings. So I do, and I fall for the fit, finish, and sleek lines of the XPS line.
Now before I buy a unit, I still have questions that need answering, like what cloak of invisibility has this GPU disappeared under? I enter the chat once more, going straight for the jugular this time. I came armed and prepared with research from Dell’s US and GBR sites.
I receive a welcome how can we help you, and I ask about the GPU option. This is where their sales team really start to drop the ball. No paraphrasing this time (names removed for privacy):
Dell: “XPS doesn’t have”
Customer: “sorry?”
Dell: “XPS doesn’t have RTX 2060”
Customer: “it does if you live in America or England”
Customer: “link to Dell’s US site”
Dell: “in AU we do not have”
Customer: “why is that?”
Dell: “we do not have in AU”
Customer: “but why? why is it available in America and England but not in AU?”
Customer: “and if you can’t answer that, can you tell me if it will be available and when?”
Dell: “Customer in AU we do not have that demand”
Dell: “and availability as of now no information”
Session Ended
Again the Dell representative ended the chat on me. Not only did the representative not answer my questions but was also rude once again by ending the chat. I attempted to keep my questions short due to the shortness and clear grammatical errors of the representative, only in an attempt to avoid confusion, I was not trying to be rude and did not take their short responses as rude I was just expecting more from a sales representative.
Never the less, it seems that Dell is content with ripping off it’s customers and providing sub par sales support.
I then compared pricing between America, England, and Australia, and was shocked even more now than I was when I first gazed upon the price for Australia.
Taking into account current exchange rates, import taxes (10% of the AUD Value), shipping, and customs fees, I would save approximately AUD$700 - $1,000 by importing a model with the RTX 2060 GPU into Australia. And that is compared to a model with a GTX1650Ti purchased locally.
Investigating further, I find that our English brethren are equally being taken advantage of by price gouging when converting USD to GBP. Not even allowing for taxes, shipping, etc, the raw difference is USD$1,000 more. At the time of writing the pricing is as follows:
- Dell XPS 17, Intel i5-1030H, 8GB RAM, 256GB HDD
- In England £1,799 (USD$2,356.74) (Note: this price includes VAT)
- In the US $1,399
I doubt very much that the UK has nearly USD$1,000 in tariffs to make up this difference.
Customers of Dell in the UK are paying exorbitantly more for the exact same product, as are we here in Australia.
Continuing my inquiry I then uncovered something even more unspeakable. A clear price discrepancy between their “For Home” and “For Work” pricing. There are pricing differences here in Australia of between $50 to $150 for the Exact. Same. Unit. The only thing that has changed is which section of Dell’s website you happen to visit.
This clear ripoff pricing model, the representative rudeness, and lack of availability of options that are offered to others is loathsome, disrespectful, and arrogant. I was prepared to pay a “Dell Tax” for a unit that I desired, but now, after learning what I now know, I’m not sure that Dell deserves the opportunity.
Dell, You have a great product, but you are let down by a myriad of decisions stemming from your greed and overzealous push to cut costs, you have made poor decisions surrounding your sales flow and personnel, around pricing and consistency, around your customer support system, and the most glaring decision of all that you have cocked up, availability.
I do not expect a reply from you Dell, all I have to say is that you will need to clean up your business practices before you will get any of my money.
Sincerely,
Your Almost Customer
P.S. Linus, sorry for the prepubescent comment, it was added for effect. I like your work, keep it up.